Taylor Swift on Dec. 10, 2023; Travis Kelce on Nov. 26, 2023.Photo:Jon Robichaud/UPI/Shutterstock; David Gray/Kansas City Chiefs via APTravis Kelce’s jersey sales are continuing to soar, and he’s giving credit where he believes it’s due.OnWednesday’s episodeofNew Heights with Jason and Travis Kelce,Jason Kelceshared that the brothers have the “No. 1 and No. 2 top-selling jerseys in the U.K.,” and the Philadelphia Eagles center had a certain group of fans in particular to thank.After both he and Travis, 34, agreed that it “doesn’t make any sense” that their jerseys are dominating across the pond, Jason, 36, asked, “Lotta Swifties over there in the U.K.?”“It’s gotta be — it’s the only reasonable solution to all this,” Travis replied, admitting that he was also thinking that his girlfriend,Taylor Swift, was to thank for the sales.Jason continued, “I think I’m only No. 2 because I think a lot of people in the U.K. maybe just don’t watch football and they’re like, ‘Oh, I heard this Kelce guy dates Taylor Swift,’ and they just buy my jersey on accident.”Never miss a story — sign up for PEOPLE’s free daily newsletter to stay up-to-date on the best of what PEOPLE has to offer, from juicy celebrity news to compelling human-interest stories.Taylor Swift kissing Travis Kelce’s cheek after a Chiefs game.Chariah Gordon/Instagram“Shoutout to Taylor,” the Kansas City Chiefs tight end piped in, before giving credit to Jason’s wife,Kylie Kelce, too, whom he said was really responsible for his brother’s jersey sales.“They’re all Kylie Kelce fans. So they’re supporting Kylie, of course,” Travis said.Sincehis and Swift’s romancefirst went public in September, and immediately after she made herfirst appearance at a Chiefs game, Travis has seen a huge spike in interest around his career — and his jersey sales nationally.A Fanatics spokesperson confirmed to PEOPLE in September that the athlete “saw a nearly400% spike in sales” of his jerseys, just one day after Swift, 34,watched the Chiefs defeat the Chicago Bearsalongside the brothers' momDonna Kelce. The sales secured Travis a spot amongst “the top 5 selling NFL players,” per the spokesperson.The same is true for theNFL. The league has embraced the newfound global attention they’ve gotten as a result of the 12-timeGrammywinner’s presence at so many Chiefs games this fall.Taylor Swift and Brittany Mahomes watch the Chiefs play the Green Bay Packers at Lambeau Field on Dec. 3, 2023.Stacy Revere/GettyBut Travis hasn’t always been a fan of the spotlight. In October, he admittedhe felt the league was “overdoing it a little bit”in terms of their coverage of Swift’s attendance at Chiefs games, but the NFL told PEOPLE thatthe couple “has been a pop cultural momentwe’ve leaned into in real time, as it’s an intersection of sport and entertainment.”The league added that the romance has led to “an incredible amount of positivity around the sport.”NFL commissionerRoger Goodellshared his opinions on the relationship, too, as he toldCBS Morningsco-hostNathaniel Burlesonlast month that “it’sgreat for the league to have that kind of attention. So, we welcome it."“They’re happy, they seem to be enjoying their relationship. That’s great, in and of itself," said Goodell, 64. “But it has connected more fans of Taylor’s and more fans of the NFL in some ways. Sort of, to see that they have a connection, now [fans] have a connection to our game and to Taylor.”As for Swift herself, she admitted in herTIMEPerson of the Yearcover story,“Football is awesome, it turns out,“adding, “I’ve been missing out my whole life.”
Taylor Swift on Dec. 10, 2023; Travis Kelce on Nov. 26, 2023.Photo:Jon Robichaud/UPI/Shutterstock; David Gray/Kansas City Chiefs via AP
Jon Robichaud/UPI/Shutterstock; David Gray/Kansas City Chiefs via AP
Travis Kelce’s jersey sales are continuing to soar, and he’s giving credit where he believes it’s due.OnWednesday’s episodeofNew Heights with Jason and Travis Kelce,Jason Kelceshared that the brothers have the “No. 1 and No. 2 top-selling jerseys in the U.K.,” and the Philadelphia Eagles center had a certain group of fans in particular to thank.After both he and Travis, 34, agreed that it “doesn’t make any sense” that their jerseys are dominating across the pond, Jason, 36, asked, “Lotta Swifties over there in the U.K.?”“It’s gotta be — it’s the only reasonable solution to all this,” Travis replied, admitting that he was also thinking that his girlfriend,Taylor Swift, was to thank for the sales.Jason continued, “I think I’m only No. 2 because I think a lot of people in the U.K. maybe just don’t watch football and they’re like, ‘Oh, I heard this Kelce guy dates Taylor Swift,’ and they just buy my jersey on accident.”Never miss a story — sign up for PEOPLE’s free daily newsletter to stay up-to-date on the best of what PEOPLE has to offer, from juicy celebrity news to compelling human-interest stories.Taylor Swift kissing Travis Kelce’s cheek after a Chiefs game.Chariah Gordon/Instagram“Shoutout to Taylor,” the Kansas City Chiefs tight end piped in, before giving credit to Jason’s wife,Kylie Kelce, too, whom he said was really responsible for his brother’s jersey sales.“They’re all Kylie Kelce fans. So they’re supporting Kylie, of course,” Travis said.Sincehis and Swift’s romancefirst went public in September, and immediately after she made herfirst appearance at a Chiefs game, Travis has seen a huge spike in interest around his career — and his jersey sales nationally.A Fanatics spokesperson confirmed to PEOPLE in September that the athlete “saw a nearly400% spike in sales” of his jerseys, just one day after Swift, 34,watched the Chiefs defeat the Chicago Bearsalongside the brothers' momDonna Kelce. The sales secured Travis a spot amongst “the top 5 selling NFL players,” per the spokesperson.The same is true for theNFL. The league has embraced the newfound global attention they’ve gotten as a result of the 12-timeGrammywinner’s presence at so many Chiefs games this fall.Taylor Swift and Brittany Mahomes watch the Chiefs play the Green Bay Packers at Lambeau Field on Dec. 3, 2023.Stacy Revere/GettyBut Travis hasn’t always been a fan of the spotlight. In October, he admittedhe felt the league was “overdoing it a little bit”in terms of their coverage of Swift’s attendance at Chiefs games, but the NFL told PEOPLE thatthe couple “has been a pop cultural momentwe’ve leaned into in real time, as it’s an intersection of sport and entertainment.”The league added that the romance has led to “an incredible amount of positivity around the sport.”NFL commissionerRoger Goodellshared his opinions on the relationship, too, as he toldCBS Morningsco-hostNathaniel Burlesonlast month that “it’sgreat for the league to have that kind of attention. So, we welcome it."“They’re happy, they seem to be enjoying their relationship. That’s great, in and of itself,” said Goodell, 64. “But it has connected more fans of Taylor’s and more fans of the NFL in some ways. Sort of, to see that they have a connection, now [fans] have a connection to our game and to Taylor.”As for Swift herself, she admitted in herTIMEPerson of the Yearcover story,“Football is awesome, it turns out,“adding, “I’ve been missing out my whole life.”
Travis Kelce’s jersey sales are continuing to soar, and he’s giving credit where he believes it’s due.
OnWednesday’s episodeofNew Heights with Jason and Travis Kelce,Jason Kelceshared that the brothers have the “No. 1 and No. 2 top-selling jerseys in the U.K.,” and the Philadelphia Eagles center had a certain group of fans in particular to thank.
After both he and Travis, 34, agreed that it “doesn’t make any sense” that their jerseys are dominating across the pond, Jason, 36, asked, “Lotta Swifties over there in the U.K.?”
“It’s gotta be — it’s the only reasonable solution to all this,” Travis replied, admitting that he was also thinking that his girlfriend,Taylor Swift, was to thank for the sales.
Jason continued, “I think I’m only No. 2 because I think a lot of people in the U.K. maybe just don’t watch football and they’re like, ‘Oh, I heard this Kelce guy dates Taylor Swift,’ and they just buy my jersey on accident.”
Never miss a story — sign up for PEOPLE’s free daily newsletter to stay up-to-date on the best of what PEOPLE has to offer, from juicy celebrity news to compelling human-interest stories.
Taylor Swift kissing Travis Kelce’s cheek after a Chiefs game.Chariah Gordon/Instagram
Chariah Gordon/Instagram
“Shoutout to Taylor,” the Kansas City Chiefs tight end piped in, before giving credit to Jason’s wife,Kylie Kelce, too, whom he said was really responsible for his brother’s jersey sales.
“They’re all Kylie Kelce fans. So they’re supporting Kylie, of course,” Travis said.
Sincehis and Swift’s romancefirst went public in September, and immediately after she made herfirst appearance at a Chiefs game, Travis has seen a huge spike in interest around his career — and his jersey sales nationally.
A Fanatics spokesperson confirmed to PEOPLE in September that the athlete “saw a nearly400% spike in sales” of his jerseys, just one day after Swift, 34,watched the Chiefs defeat the Chicago Bearsalongside the brothers' momDonna Kelce. The sales secured Travis a spot amongst “the top 5 selling NFL players,” per the spokesperson.
The same is true for theNFL. The league has embraced the newfound global attention they’ve gotten as a result of the 12-timeGrammywinner’s presence at so many Chiefs games this fall.
Taylor Swift and Brittany Mahomes watch the Chiefs play the Green Bay Packers at Lambeau Field on Dec. 3, 2023.Stacy Revere/Getty
Stacy Revere/Getty
But Travis hasn’t always been a fan of the spotlight. In October, he admittedhe felt the league was “overdoing it a little bit”in terms of their coverage of Swift’s attendance at Chiefs games, but the NFL told PEOPLE thatthe couple “has been a pop cultural momentwe’ve leaned into in real time, as it’s an intersection of sport and entertainment.”
The league added that the romance has led to “an incredible amount of positivity around the sport.”
NFL commissionerRoger Goodellshared his opinions on the relationship, too, as he toldCBS Morningsco-hostNathaniel Burlesonlast month that “it’sgreat for the league to have that kind of attention. So, we welcome it.”
“They’re happy, they seem to be enjoying their relationship. That’s great, in and of itself,” said Goodell, 64. “But it has connected more fans of Taylor’s and more fans of the NFL in some ways. Sort of, to see that they have a connection, now [fans] have a connection to our game and to Taylor.”
As for Swift herself, she admitted in herTIMEPerson of the Yearcover story,“Football is awesome, it turns out,“adding, “I’ve been missing out my whole life.”
source: people.com
