At least 700,000 TikTok users in the U.S. have jumped ship to a Chinese - owned app called Xiaohongshu , orRedNotein English , accord to the Guardian , as the U.S. administration stand quick to ban TikTok starting Sunday . But if you ’re seeing videos about a chief executive officer of RedNote who tells you how to use the platform , do n’t be fool around . Some hombre went viral this week for his welcome video on RedNote but people seemed to think he ’s the head of the company . The video was even have on local boob tube news in New York . But it ’s just some random RedNote substance abuser from Canada .
The video , postedearlier this calendar week , sport a human race sitting at a mesa who says he desire to make a quick video recording about Xiaohongshu “ introduce you cat to this platform . ”
“ So tip issue one , we mainly utilise this platform for searching for suggestions such as for restaurants , such as for shopping shopping mall , even for like make - up tips , ” the human beings pronounce .
To be readable , he never claims to be the CEO of RedNote in the video and it ’s hard to see why people assume that . The video lead on to explain that most hoi polloi on RedNote speak Chinese , but you should feel free to talk English if you care .
“ I want to say , never stop sharing your part because a platform such as Twitter , Instagram , and TikTok , YouTube , Xiaohongshu should never be ostracize , ” the military man says . “ Like citizenry sharing their existent voice there like about wildfire in L.A. , about Gaza , and a lot other things , right ? ”
The man continue by emphasizing that it ’s important to keep make content on social media platforms .
“ These are real people ’s voice . What matters more is that we never block up making content . So yeah , welcome to Xiaohongshu . get me be intimate what your thoughts , get me know what are interested in . I talk both Chinese and English so like palpate loose to postulate me any questions . ”
The video is pleasant and perhaps it was so aboveboard that it gave an line of office , like something a technical school CEO might post , but he ’s not the CEO . RedNote was really co - founded in Shanghai in 2013 by Miranda Qu , the platform ’s current president , and Charlwin Mao , the current chief executive officer , according toReuters .
Local telly news stationFox5 in New York ran a segment that finish with a claim that RedNote ’s CEO had sent out a welcome video . But it was clear from the direction it was described that the news outlet had been fooled .
“ Now , Americans on RedNote have jokingly been referring to themselves as TikTok refugees , ” reporter Jennifer William said in a broadcast on Monday . “ The chief operating officer of RedNote even made a video welcoming fresh user who talk English to the app . And he also encourage them to never stop share their voice . ”
“ The voice and all that data , ” the anchorperson responded with a gag .
Who is this guy everyone is mistaking for the chief executive officer ? His name is Jerry and he shares a RedNote report with his partner Dani , concord toBusiness Insider . Jerry actually lives in Vancouver , Canada and by all indications has no real idea why everyone call up he was the CEO of RedNote . He even posted a video recording on a novel bill create for TikTok , FakeCEORealGFin an effort to make it clean-cut to other the great unwashed that he does n’t control RedNote .
Jerry says in the video that he rise up in Shanghai and came to Canada about a X ago , while Dani says she ’s Chinese and grew up in California before move to Canada .
♬ original strait – FakeCEORealGF
The U.S. ban on TikTok is scheduled forJan . 19 , the day before Donald Trump is inaugurated , but the U.S. Supreme Court is expected to matter in before that actually happens . Most court witness believe that based on the unwritten arguments madelast hebdomad , SCOTUS will rule against TikTok and allow the prohibition to come into effect . But nobody know for sure until we get a ruling . And we do n’t cognise on the nose when that might come . It could be tomorrow or it could be over the weekend right at the last min , for all we know .
In the interim , hundreds of yard of Americans are giving RedNote a shot as one big fuck - you to the U.S. government . TikTok users really do n’t like the musical theme of being tell apart they ca n’t use an app they love and migrating to apps owned by masses like Mark Zuckerberg is extremely unpalatable for those who see the Meta CEO as an friend of Trump .
But U.S. politico are distinctly uneasy about the pivot man to RedNote . Sen. Mark Warner of Virginia , a Democrat , expressed his frustration with the surge in RedNote mark - ups in a post on Bluesky .
“ I ’m concerned that Americans are flock to a number of opposer - owned social media platforms . We still involve a comprehensive and risk of infection - base approach shot to measure and mitigating the risk of foreign - owned apps , ” Warner wroteTuesday .
But the American ruling class is going to need to get used to Americans not just twine over when their pet toy get taken away . Because they can take that China threaten the “ way of life history ” America holds dear all day long . But that way of life of aliveness is search more and more desperate and fraught , between the cost of life and the fact a convicted malefactor is about to become the most herculean person in the country . Again . The most potent individual in the countryagain .
RedNoteRedNote CEOTikTokTikTok banXiaohongshu
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